Progressive Radio, It's up to us.
Several years ago Air America was born, around the same time the Jones Broadcasting Network promoted Stephanie Miller and Ed Schultz nationwide. Air American in particular had a rocky start. In addition a number of the stations that carried Air America and JBN were owned by Clear Channel.
There was an immediate attack from the right wing. There were boycotts of advertisers, there were constant stories on right wing radio perdicting the demise of Progressive Radio. Then in 2007 Clear Channel pulled the plug seeming to be a death blow.
It failed. Air America still survives, The Jones Broadcasting Network grows every day. Today Ed Schultz was added to the lineup of WWRL in New York City.
The bottom line remains that radio is in business to make a profit. Progressive Radio will not grow, in fact cannot survive without advertising dollars. It is up to us to support not only the stations carrying the Progressive talk, but to support its advertisers. While doing so to let the advertisers know we are giving them business because of their support for Progressive Radio.
In Columbus we have WVKO 1580 on the air. It has a growing listenership and list of advertisers. I urge you all to go to the web site below and make a point to patronize some of these businesses. Let's keep our views on the air.
WVKO Advertisers
Labels: Columbus, ohio, progressive radio, WVKO
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